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Pixnut

Pricing

How much branding costs at Pixnut.

Starting prices for each offer, what moves a price up or down, and how a proposal is put together. Every project is still confirmed in writing before it starts.

The offer ladder

Where most projects start.

OfferStarting price
Brand Health Check: a free two-minute self-assessmentFree
Brand Diagnostic: a workshop and a written positioning gap reportFrom $750
Brand Sprint: a new brand, from zeroFrom $4,500
Brand Reset: repositioning an established brandFrom $6,500
Brand Website: strategy, design and buildFrom $5,000
Studio retainer: ongoing campaigns and contentFrom $2,000 a month

What changes the price

Scope, not packages.

  • How much is new

    A brand built from zero needs more decisions than an identity refresh.

  • How many pieces

    The number of deliverables, page templates, applications or campaign assets.

  • How many markets

    More audiences, languages or properties mean more to research, write and test.

  • Outside costs

    Media, production, printing and licensed fonts or images are bought from outside the studio and quoted separately.

The proposal

Confirmed in writing first.

After a first call we send a written proposal with the stages, what each produces, a timeline and the cost. Nothing starts until it is accepted. Changes beyond the agreed scope are confirmed in writing, with any effect on cost and timeline, before that work is taken up.

Questions

What buyers ask about cost.

How much does a brand identity cost?

For a new business, identity is part of the Brand Sprint, which starts at $4,500. A standalone identity for an existing brand is quoted from the brief.

How much does a rebrand cost?

The Brand Reset starts at $6,500. A larger repositioning, with a website or campaign, is scoped in a proposal.

How much does a website cost?

The Brand Website starts at $5,000. Large catalogues and content libraries are quoted from the page plan.

Sprint or retainer?

A sprint makes a defined thing, such as a new brand, and ends. A retainer keeps campaigns and content going once the brand exists. Most clients start with the first and some move to the second.

Why not fixed packages for everything?

Because two businesses rarely need the same thing. The offers are fixed starting points; anything else is scoped to what the work involves.

Are prices in US dollars?

The starting prices on this page are shown in US dollars. The invoicing currency for your project is confirmed in the proposal.

Want a price for your project?

Book a call or send the brief. The proposal follows the conversation.