Brand Health Check
Is your brand working as hard as you are?
Eight plain statements about clarity, consistency and how you are seen. Answer honestly and you will get a picture of where the brand is strong, where it is costing you, and what to do first.
About the check
What it measures.
What does the Brand Health Check measure?
Three things: clarity (whether the business knows and says what makes it different), expression (whether the brand is carried consistently across identity, website and content) and perception (whether people see the business as capable as it is).
Is my information stored?
No. The scoring happens in your browser and nothing is sent. If you choose to send your result to the studio, a one-line summary is placed in the contact form for you to edit before sending.
Is this a substitute for a brand audit?
No. It reflects only your own answers. A real audit also looks at customers, competitors and the market. The check is a useful way to decide where that conversation should start.